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  Your path: Policy>Community Strategy> Campaign for Take-Off
 
 
   

Campaign for Take-Off (CTO)

The Campaign for Take-Off (CTO) forms an integral part of the Community Strategy and Action Plan for Renewable Energy Sources by 2010. It is designed to kick-start implementation of the Strategy and is expected to have reached its goals by 2003.

View the introductory text of the Campaign for Take-Off or download full CTO text.

CTO logo designed & produced by Mariscal. Only to be used for official CTO use, with prior permission from DG TREN, European Commission.


Renewable Energy Partnerships

Partnerships
Partnerships between the European Commission on the one hand and public authorities, industries and/or associations on the other.

 

Key Partners
A list of key partners already involved in promoting the Campaign for Take-Off.


Campaign Priorities

Key Sector Actions
Certain key technology sectors are proposed to be promoted during the Campaign.

 

100 Communities
A stated goal of the CTO is the identification of "100 communities" aiming at 100% of RES supply.


Promotion

Catalogue
Catalogue of partners who have already made the declaration to assist in the CTO.

Awards

An annual awards ceremony to reward sucessful partnership projects.
Who won in 2000?
How to enter the competition: download the rules and questionnaire (
in pdf format).

 

Annual Conference
An annual conference is being held to discuss and honour the previous years achievments and lay down the goals for the coming year.


Advertising & PR
Various promotional instruments are being used to increase the visibility of the CTO.


CTO communications and media plan
The whole CTO communications and media plan, with co-ordination and provision for implementation arrangements, 2000-2003 is managed on behalf of The European Commission Directorate General (DG TREN) by Target GmbH, Germany. They are also responsible for the monitoring and preliminary assessment of results of this plan, including communications measurement. For more information contact the CTO Office:



 

An der Markuskirche 1
D-30163 Hannover
Tel:+49 (0)51196599707
Email: cto@targetgmbh.de
Web: http://targetgmbh.de



Introduction to the Campaign for Take-Off

The European Commission adopted in December 1997 a White Paper for a Community Strategy and Action Plan, Energy for the Future :

Renewable Sources of Energy, setting an indicative objective of 12% for the contribution of renewable sources of energy (RES) to the European Union´s gross inland energy consumption by 2010.

Accelerating the penetration of RES will play a major role in achieving the Community's CO2 reduction goal while at the same time contributing to reducing dependence on energy imports and offering business opportunities for the European Union industry.

The comprehensive strategy set out in the White Paper contains a Campaign for Take-Off designed to facilitate the success of the strategy as a whole. The necessary trend towards increased private investment in RES will be stimulated in a visible manner through public relations activities, focusing public support programmes on the objectives of the Campaign and raising public awareness .

The Campaign for Take-Off will run for 5 years (1999-2003) and will act as a catalyst for the development of key RES sectors, sending clear signals for greater use of RES and encouraging investment. The objectives for the key sectors are:

Ø 1,000,000 PV systems
Ø 15 Million m2 solar collectors
Ø 10,000 MW of wind turbine generators
Ø 10,000 MWth of combined heat and power biomass installations
Ø 1,000,000 dwellings heated by biomass
Ø 1,000 MW of biogas installations
Ø 5 Million tonnes of liquid biofuels
Ø 100 communities aimed at 100% RES supply


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